Spruik Turns 25!

2025 marks our creative agencies 25th year. To celebrate, we’re sharing 25 lessons we’ve learned along the way.


1: Don’t be a dick – Karma is natures justice

Kindness matters. Karma works its magic — be the kind of person others want to work with.

2: Progress is progress – no matter how small

Every step forward counts. Celebrate progress, no matter the size.

3: Challenges are opportunities – embrace them

Every challenge is a chance to grow. The hard times helped us become who we are today.

4: Your mindset is your most powerful tool – be aware of it

A strong mindset can overcome any obstacle. Think big, and the rest will follow.

5: Embrace lifelong learning – everyday is a school day

Stay curious, and you’ll never stop growing. Here’s to learning something new every day.

6: confidence is not about being perfect – it’s about belief

Believe in yourself and your ideas—that’s what makes the difference.

7: Great things never come from comfort zones – be brave

Growth starts where comfort ends. Be brave, and great things will happen.

8: Dream big – but only action will make it real

Dream boldly, but don’t stop there. Make it happen.

9: Every failure is a lesson – learn, adapt, grow

Failure isn’t the end; it’s a new beginning.

10: Not everything is for everybody – and that’s OK

Focus on what resonates with your values and audience.

11: What you focus on grows – choose wisely

Your energy goes where your focus flows.

12: Your potential is limitless – don’t let fear create limits

Don’t let fear hold you back. Step into your potential.

13: The secret to getting ahead – is getting started

Success starts with showing up and taking action. Start now.

14: Believe in your vision and trust the process

Trust your process and believe in what you’re building.

15: A little progress each day – adds up to big results

Small, consistent efforts lead to big change. Keep going. 

16: Don’t wait for inspiration – it usually comes through action

Start moving, and inspiration will follow.

17: The only competition is who you were yesterday – comparison is the thief of joy

The only person to outdo is your past self.

18: Courage doesn’t mean you’re not afraid – it means you act despite the fear

Act with courage, even when it’s scary.

19: Set goals that scare you – but excite you at the same time

Set goals that stretch you and spark excitement.

20: Hard work beast talent – when talent doesn’t work hard

Hard work wins every time.

21: Celebrate small wins – they lead to big victories

Celebrate every win, every time.

22: Dreams don’t work – unless you do

Roll up your sleeves and make it real.

23: Success is the result of small inputs repeated daily

Small actions everyday lead to big results.

24: Feed your focus – starve your distractions

Distractions are the enemy of progress.

25: Strength doesn’t come from what you can do – it comes from what you thought you couldn’t do

Strength grows when you conquer the impossible.